Press Release: Credit Sesame Launches Web’s First Credit Badge™ Program
SUNNYVALE, Calif. – September 20, 2011 – Credit Sesame[1], the fast-
growing personal finance website that brings the power of bank analytics directly to
consumers, today launched its Credit Badge™ program at the FinovateFall 2011 Conference in
New York City. As the web’s first ever financial “badge” program, the totally free and secure
Credit Badge™ rewards financial responsible individuals with specialty badges that certify to the
world his or her financial responsibility and credit worthiness, providing a real edge in achieving
career, business, or personal goals.When individuals sign into Credit Sesame to receive their free credit score and have their debt
and loans analyzed and optimized, patent pending Credit Badge™ program from Credit Sesame,
and advanced analytic and monitoring engine authenticates an individual’s identity and awards
them with free certified badges that they can share with friends and colleagues.Just as companies have long demonstrated their good business standing and security by
posting logos from BBB, VeriSign, and Trust-e on their webpages, individuals now can display
their trustworthiness through the unique new Credit Sesame program. The Credit Badge™ was
designed for consumers to embed their badge in their email signature, on social media sites,
and on personal websites and profiles.“Online profiles do a good job of communicating a person’s job experience, or their personal
likes, but they fall short in providing essential information about whether that individual
is financially responsible or trustworthy at a time when this matters more than ever,” said
Adrian Nazari, founder and CEO of Credit Sesame. “The Credit Badge™ fills that critical
information gap by validating the users’ good financial standing – a true competitive advantage
for responsible individuals, whether applying for a job, transacting business online, or even
meeting the love of your life on a dating site!”
Possible applications for the Credit Sesame certified Credit Badge™ include: